Steven Pope
CEO and Founder
My Amazon Guy (MAG) is a leading Amazon agency. Founded by industry veteran Steven Pope, MAG is a $20M powerhouse dedicated to seller success.
We understand the Amazon marketplace challenges and have developed proven growth-accelerating solutions.
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Sharing His Amazon Expertise
Steven Pope, a former TV reporter turned marketing expert, has mastered the art of simplifying complex Amazon strategies.
His ability to transform intricate concepts into actionable steps has helped numerous businesses achieve exponential growth on the platform.
With a proven track record of success for both large corporations and small startups, Pope’s expertise is unparalleled. His extensive knowledge, coupled with over 2 million YouTube views and widespread media coverage, solidifies his status as a leading authority in Amazon marketing.
MAG is the 334th Fastest Growing Company in the USA
Get an inside look at what our clients have to say about their experience working with us.
Watch and learn Amazon from Steven Pope himself
Steven Pope’s Origin Story
Steven Pope’s career path was diverse and multifaceted before he focused on Amazon. He began as an investigative reporter, covering news stories that impacted communities.
Steven’s passion for problem-solving led him to transition into digital marketing, where he excelled in transforming data into tangible business growth for various industries, from telecom to e-commerce.
Throughout his career, a consistent thread has been his dedication to education and mentorship, evident in his roles as both a chess instructor and a team leader in the marketing space.
6 Years and Still Growing
In 2018, Steven founded My Amazon Guy from the basement of his home. Within the first week, the company secured its initial client and expanded its team. By the end of the quarter, MAG was generating $30,000 in monthly revenue.
He launched a YouTube channel and introduced My Walmart Guy. The following year, My Refund Guy was introduced, followed by the launch of the MAG podcast in 2020.
Rapid growth ensued, with MAG expanding to a 100-person remote team across 10 countries by 2021. The company tripled its workforce in 2022, launching the MAG School and securing a spot on the Inc. 5000 list.
Through acquisitions, summits, and new service offerings in 2023, MAG continued its trajectory of success, creating over 500 jobs and a significant positive impact on the local economy in 2024.
Steven has shared his expertise in countless interviews and news features. Gain inspiration and valuable insights for your e-commerce success.
What the Tech Show
Steven talks about selling on Amazon in a shifting landscape and addresses the future of the platform, learning from failures, and the characteristics of successful Amazon sellers.
Fox News Radio
Amazon doubles its max base salary to $350,000 to hire and retain talent – Fox News Radio asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss on Need to Know.
Marketplace Masters
Steven Pope shares his journey of starting the agency after being laid off from a well-paying job, leading to self-reflection on personal growth and prosperity.
NewsNation
In an interview with NewsNation, Steven Pope forecasted a 20% increase in Amazon prices.
Adam Heist
Explore fascinating insights about Amazon and controversies that Steven Pope shares in his dynamic interview with Adam Heist.
Maximizing Ecommerce
Supercharge your Amazon sales with Steven Pope’s expert guide on creating a high-converting sales funnel.
Articles
Stop Chasing ACoS, Start Measuring Amazon TACoS for Real Growth
Are you still measuring your ad performance based solely on ACoS? You might be missing the real indicator of profitability,
How GS1 Barcode Issues Disrupt Your Amazon Listings (And How to Prevent Them)
Last Updated: October 10, 2025 Having GS1 barcode issues can trigger Amazon errors that block listings, suppress products, or even
Your Revenue Looks Good, But Is Your Amazon Profit Healthy?
Do you think your Amazon seller metrics should only be about revenue? Think again. If your sales look great but
Does Pricing Affect Amazon Ranking? The Truth About Price and Search Placement
Last Updated: October 3, 2025 Are you asking yourself: “Does pricing affect ranking on Amazon?” The short answer is yes,
Amazon Seller Protection Against Buyer Fraud: Stop Scammers from Stealing Your Profits
Last Updated: September 26, 2025 Suspicious refund requests, false ‘missing item’ claims, and return scams are a plague on Amazon
Got “FBA” in Your Name? Welcome to Your Amazon Solution Provider Portal Rejection.
The #1 error causing an Amazon Solution Provider Portal rejection might have nothing to do with your documents – it’s
Mastering Amazon Variation Relationships: A Complete Guide
Last Updated: September 19, 2025 Looking for a simple way to make your Amazon listings perform better? Try using Amazon
Why Amazon Brands Are Failing on Shopify (and How to Fix It)
Picture this: your Amazon brand is finally taking off, and you decide that moving from Amazon to Shopify is the
Amazon Seller Account Suspended: 5 Proven Steps to Reinstate It Fast
Last Updated: September 12, 2025 Why panic when you can fix your Amazon suspension and get back to selling like
