Kevin Sanderson
Marketing and Partnerships Manager
Known as lead generation top voice on LinkedIn, he also drives MAG’s growth through email and affiliate marketing, webinars, and virtual conferences with Amazon experts to guide sellers on profitable strategies.
Get to know Kevin
Seasoned Entrepreneur & Business Leader
With 9+ years as an eCommerce store owner, he’s skilled in strategic growth and digital marketing. His background in business development and event management makes him a strong support for Amazon sellers at My Amazon Guy.
Business-Savvy Hospitality Expert
Kevin holds a Bachelor’s in Restaurant, Hotel, and Institutional Management from Texas Tech University and an MBA from Webster University, blending industry expertise with advanced business skills.
Certified in Health & Insurance Markets
He holds a Life, Health, and Variable Annuities Insurance License from Florida and certifications in the 2014 and 2015 Individual Marketplaces from CMS, showcasing his expertise in regulated markets.
Articles
How to Appeal Amazon Account Suspensions with a Plan of Action
Did you experience an Amazon account suspension? This can be stressful and overwhelming, but don’t panic; there’s a clear way
Amazon Image Design Checklist Every Seller Should Follow to Win More Clicks
Are you struggling to optimize your listing images because you’re not sure what Amazon actually wants or what shoppers care
Prevent Common Amazon Suspensions Before They Hurt Your Business
Did you get suspended on Amazon but aren’t sure why or how to fix it? Knowing the right steps to
Top 15 Free Amazon Resources in 2025 from My Amazon Guy
After months of planning for Q4 and pushing hard through the holiday rush, it’s easy to think the hard part
The Complete Guide on How Canadian Sellers Can Start Selling on Amazon USA
Are you planning on expanding to Amazon USA from Canada, but aren’t sure where to start? We know the struggle
Top Amazon SEO Agencies That Can Boost Your Sales on the Marketplace
Thinking about whether you should hire an SEO agency to help your Amazon brand grow? Time to check out the
Top Amazon PPC Agencies That Actually Improve ROI and Reduce Wasted Spend – v2 to add Amazon Growth Lab
Last updated: December 10, 2025 Did you know that 90% of Amazon sellers fail, and one of the main reasons
Manage US, Canada, and Mexico Sales with an Amazon North America Unified Account
Are you planning on expanding your Amazon business to the US, Canada, and Mexico? Then, you should learn about the
How to Manage Returns on Amazon Canada: FBA, FBM & International
Are you getting return requests for your products on Amazon.ca but aren’t sure what to do next? Now’s the time