Thinking about whether you should hire an SEO agency to help your Amazon brand grow? Time to check out the top Amazon SEO agencies that can give you trusted support and steady results.
When it comes to selling on Amazon, PPC and SEO work best when both are strong. But since SEO can feel tough, some sellers rely only on PPC because they feel it brings faster wins.
What they do not see is that even with strong PPC, you still need solid SEO to keep rankings stable and protect long-term growth. Many sellers skip this work even though top Amazon SEO agencies can take it off their plate.
In this blog, we share the top Amazon SEO agencies that can help sellers improve rankings, boost visibility, and drive sales. We also give key insights on each agency’s services and what type of brands they are best suited for.
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What Are Amazon SEO Agencies and How Do They Help Sellers
More than 315 million people shop on Amazon, which is why it is no surprise that millions of sellers are active on the platform. But with that many sellers fighting for the attention of shoppers, it can be tough to stand out, which is where Amazon SEO agencies step in.
Amazon SEO agencies handle the work needed to boost your visibility from keyword research to writing clear content and shaping strong product pages. They also manage PPC, track performance, and guide your brand so your listings show up in front of the right buyers at the right time.
Top 10 Amazon SEO Agencies Sellers Should Know About
The number of Amazon SEO agencies available for sellers is nearly endless, giving brands plenty of options to choose from. But not all agencies are worth the money you will be paying, so knowing which ones deliver real results is key to avoiding wasted time and resources.
| Agency | About | Key Services |
|---|---|---|
|
My Amazon Guy |
Mid-to-large brands |
SEO, keywords, listings, PPC, brand strategy |
|
Amazon Growth Lab |
AI-focused SEO & PPC |
Keywords, listings, AI bids, catalog management |
|
Nuanced Media |
Profitable SKU optimization |
Catalog audits, listings, A/B tests, reviews |
|
WebFX |
Established brands |
SEO, keywords, listings, competitor analysis |
|
Canopy Management |
Multi-channel growth |
Listings, creative, strategy, customer service |
|
Seller Interactive |
Tech, F&B, cosmetics |
SEO, keywords, listings, backend, reviews |
|
Tinuiti |
Enterprise brands |
SEO, content, AI SEO, full-funnel integration |
|
Viral Launch |
Software + managed services |
Market analysis, listings, backend, A/B tests |
|
Skale Strategy |
Growth-focused brands |
SEO, keywords, listings, PPC, CRO |
|
SellerApp |
Marketing-focused brands |
SEO, listings, backend, reporting, brand strategy |
Top 1: My Amazon Guy
My Amazon Guy is a full-service Amazon SEO agency with years of experience helping brands grow on the platform. Since its founding, our agency has worked with over 3,000 clients, including notable names like SkinnyFit, Lifepro, and FitTrack, to improve rankings, visibility, and sales.
MAG specializes in a data-driven, 4-phase SEO strategy that covers everything from deep keyword research to full listing optimization and PPC integration. My Amazon Guy’s approach turns product pages into high-performing listings that drive traffic and boost conversions while managing brand growth across the marketplace.
Key Services Offered by My Amazon Guy
- Amazon SEO (4-phase plan)
- Keyword research and competitor analysis
- Listing optimization (titles, bullet points, descriptions)
- Backend search term optimization
- PPC management and ad campaigns
- Brand strategy and catalog guidance
- Troubleshooting suspensions and policy compliance
Top 2: Amazon Growth Lab
If you’re looking for an agency that combines retail-readiness SEO with AI-powered PPC, Amazon Growth Lab can be the one for you. The agency has worked with notable clients across multiple categories, delivering hands-on support and strategies tailored to boost visibility and conversions.
AGL focuses on adapting listings for Amazon’s AI-driven search while optimizing content and PPC campaigns using data-driven methods. Their approach has proven effective for brands looking to leverage AI search, improve rankings, and maintain a strong marketplace presence.
Key Services Offered by Amazon Growth Lab
- Keyword clustering and gap analysis
- Listing copywriting and image briefs
- Semantic title and bullet rewrites
- AI-assisted bid and budget automation
- Catalog management and performance reporting
Top 3: Nuanced Media
Nuanced Media is an Amazon agency that builds SEO strategies focused on market fit and profitable unit economics. They work with brands to optimize listings, run catalog audits, and ensure products rank effectively for high-value SKUs.
Their team rewrites titles, bullet points, and descriptions to match shopper phrasing and runs A/B tests to improve images and infographic copy. They also integrate PPC data, manage category nodes, coordinate promotions, and track post-purchase reviews to maintain strong, defensible rankings.
Key Services Offered by Nuanced Media
- Catalog audits and SKU prioritization
- Title, bullet, and description optimization
- A/B testing for images and infographics
- Post-purchase review strategy
- Weekly performance dashboards
Top 4: WebFX
WebFX is a highly-rated Amazon SEO agency known for its data-driven approach and advanced technology platform, RevenueCloudFX. The agency focuses on product listing optimization, catalog health, and overall Amazon market growth while serving established brands that need a premium, full-service partner.
Their team groups keywords by topic, manages content updates in tight cycles, integrates PPC and SEO strategies, and tracks performance to connect rank gains to sales and inventory turns. WebFX is best for clients that are established or growing brands looking for a comprehensive, ROI-focused Amazon strategy backed by steady processes and detailed reporting.
Key Services Offered by WebFX
- Data-driven SEO strategy with RevenueCloudFX
- Keyword grouping and parent topic management
- Title, bullet, and content optimization
- Competitor analysis and listing differentiation
- Performance tracking and reporting
Top 5: Canopy Management
Canopy Management is a proven Amazon SEO agency built by experienced sellers, former Amazonians, and e-commerce operators who understand how to drive real performance. Brands choose them because they consistently deliver strong, measurable growth with a high-retention, results-focused approach backed by proprietary tech.
The agency has earned its spot as a top choice thanks to its track record of helping mid-market and multi-channel sellers scale profitably across Amazon, Walmart, TikTok, and Shopify. With an average 84 percent profit lift and a reputation for smart, aggressive strategy, Canopy has shown that it’s built for sellers who want serious ROI.
Key Services Offered by Canopy Management
- Amazon SEO and listing optimization
- Creative production
- Growth strategy and brand positioning
- Customer service and review programs
- Inventory oversight and operations support
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Top 6: Seller Interactive
Seller Interactive is a top Amazon SEO agency with a strong track record since 2012, especially in consumer tech, food and beverage, and cosmetics. The agency has proven experience helping brands like Logitech, NutriBullet, and Maybelline improve rankings, increase visibility, and drive meaningful sales growth.
Their team handles everything from deep keyword research to PPC management while tailoring strategies to each brand’s specific market. Seller Interactive is best for clients who need a mix of industry expertise and full-service SEO support backed by years of measurable results.
Key Services Offered by Seller Interactive
- Amazon SEO strategy and keyword research
- Listing optimization
- Backend keyword and search term optimization
- Performance tracking and analytics
- Review and reputation management
Top 7: Tinuiti
Tinuiti is a major independent performance marketing agency with a strong history in Amazon SEO and full-funnel growth. The agency has worked with enterprise clients like The Honest Company, Bombas, and e.l.f. Cosmetics, combining deep Amazon expertise with multi-channel strategies for measurable results.
Tinuiti integrates organic SEO, content optimization, and paid ads while leveraging proprietary tech like MobiusX and Bliss Point to drive performance. They are best for clients who are large or enterprise-level brands seeking data-driven, full-service Amazon growth and multi-channel marketing support.
Key Services Offered by Tinuiti
- Keyword targeting and enhanced listings
- SEO and content optimization
- Creative strategy and optimization
- AI-powered search for modern Amazon search
- Full-funnel multi-channel integration
Top 8: Viral Launch
Viral Launch is a well-established Amazon SEO agency known for blending powerful software with hands-on optimization and PPC management. Sellers choose them because their proprietary tools give brands a strong data advantage when trying to win rankings.
The agency is trusted by brands that want both actionable insights and expert execution, especially those who need a mix of DIY tools and managed services for faster growth. With a long history in Amazon analytics and a reputation for adapting quickly to new tech like Amazon’s AI search shifts, Viral Launch proves its value for sellers who want data-backed, conversion-focused results.
Key Services Offered by Viral Launch
- Market analysis using proprietary Viral Launch tools
- Conversion-focused content optimization
- Backend search term and catalog hygiene updates
- A/B testing across creative and pricing elements
- SEO strategy aligned with AI-driven search behavior
Top 9: Skale Strategy
Skale Strategy is a top-rated Amazon SEO agency known for helping brands achieve long-term growth and profitability. Sellers turn to Skale for its data-driven approach, advanced analytics tools like SmartScout, and fully customized strategies tailored to each brand’s goals and market landscape.
The agency combines PPC management, listing optimization, technical SEO, and conversion rate optimization to create scalable systems for predictable revenue. Skale Strategy is best for clients who want a full-service, growth-focused partner that prioritizes both traffic and conversions for maximum ROI.
Key Services Offered by Skale Strategy
- Comprehensive Amazon SEO strategy
- Keyword research and competitor analysis
- Listing optimization
- A/B testing and conversion rate optimization
- Inventory planning and operations consulting
Top 10: SellerApp
SellerApp is a full-service Amazon marketing agency that also provides specialized SEO services to help brands grow their visibility and sales. Sellers rely on them because they combine comprehensive marketing strategies with tools and expertise to optimize listings, manage PPC campaigns, and improve overall Amazon performance.
The agency is ideal for clients who want a marketing partner that integrates SEO, advertising, and brand growth under one roof. With a focus on data-driven strategies and clear reporting, SellerApp supports brands in making informed decisions that boost rankings, conversions, and long-term profitability.
Key Services Offered by SellerApp
- Market analysis and competitor insights
- Conversion-focused product copywriting
- Backend search term optimization
- Brand strategy and growth consulting
- Reporting and performance analytics
Frequently Asked Questions
Discover the Top Amazon SEO Agencies Driving Real Results
There’s no harm in getting help to improve your Amazon SEO and overall store performance as a brand. With the right guidance, you can save time, avoid costly mistakes, and improve your rankings and sales faster.
With so many agencies available, it can be confusing to know which ones are truly worth your investment. Doing proper research and comparing services can prevent wasted money and effort while ensuring your brand gets the results it deserves.
Don’t know which Amazon SEO agency to trust? Reach out to My Amazon Guy; we’ve got a team of SEO experts that will guide your brand, improve listings, and grow sales efficiently.
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