Advertising Audit

400+ Advertising Accounts Managed

Effective Amazon PPC campaigns start with understanding what’s not working. Our Advertising Audit helps uncover weak and faulty campaigns, then rebuild stronger, more profitable PPC ads.

Get an Advertising Audit for $500
Select the quantity below to match the number of Amazon marketplaces to audit campaigns in.

amazon advertising audit

Smarter PPC Ads, Better Results

Our goal is to see where every ad dollar goes, focus on high-performing keywords, and eliminate waste for measurable growth.
icon design 2

Full SKU Analysis

See exactly how much ad spend goes to each SKU. Our audit shows how each product performs and whether it delivers a strong ROI, giving you the clarity to plan smarter and optimize campaigns.

icon design 2

PPC Ad Spend Breakdown

Keyword targets need adjustment to prevent PPC ads from showing on irrelevant searches. We’ll shift to highly relevant terms that support ranking and tighten ACOS for more efficient spend.

icon design 2

Cut Weak Keywords

Keywords that don’t generate impressions, sales, or clicks should be paused to effectively cut down on ad spending. We’ll optimize click-through rates and target CTR of over 1%.

A plan of action for better PPC

Each seller is unique, so our strategies are tailor made for each client. See how we used effective Amazon PPC advertising to help our clients achieve amazing growth on Amazon.

Stamp Hub

      293% higher monthly revenue

A huge jump in sales was achieved from revamping creative assets and having improved PPC ads.

Chirp

      519% growth to date

We were able to produce more success for am already established brand, in a loaded market.

Trusted by major brands and Amazon FBA sellers:

logo nestle
logo home honeywell
logo deathwishcoffee2
logo home chirp
logo home alen
logo home chinookseedery
logo home rarebeautybrands
logo ruffliners2
logo home macuhealth
logo home nisolo
logo home heavenlyhunks
logo home revelnail

Frequently asked questions

Contact us for other questions or concerns. 

Will I own the customer data?

Yes. DTC means building an owned audience (emails, SMS) you can retarget directly, unlike Amazon.

How long before I see ROI?

Most clients start seeing results in 30–45 days. Scaling typically happens in Month 2–3.

Is this replacing Amazon?

No. It complements Amazon. You’ll keep winning on the marketplace while building another stream.

What platforms do you use?

Shopify, WooCommerce, Klaviyo, Meta, Google, TikTok, GA4, Hotjar, and more.

Let’s make your DTC website better
If you already have a DTC website up and running, here are additions that can help bring more shoppers to your site and grow loyal customers:

Full PPC guide with Steven Pope

Learn the most effective ways to set up your campaigns, optimize ad spend, and scale your sales. Whether you’re new to advertising or looking for advanced tactics, this breakdown will help you make sense of every campaign type.

Advertising Audit

Looking to increase the effectiveness of your campaigns? Or understand why they’re not performing the way you want? Then you’ll need an Advertising Audit. Advertising audits will help get your campaigns back in shape or hold your advertising agency or manager accountable.

400+ Advertising Accounts Managed

What's Included:

00:00 Intro
00:48 3 Campaign Types
01:38 Sponsored Products Campaign
02:58 How much TACOS to spend
03:43 Automatic vs Manual Targetting
03:58 Start new campaigns/products in fixed bids
06:24 Creating Ad group
07:17 Advertising is done at the SKU level, not on ASIN level
07:51 Sponsored Products Automatic Targetting
10:40 Negative keyword targeting
12:00 Do you need product reviews before spending on ads?
12:55
Actual Automatic Campaign
18:05 Sponsored Products Manual Keyword Targeting
20:54 Sponsored Products Manual Product Targeting
23:47 Sponsored Brands Campaign
24:22 Video format is the fastest growing advertising methodology on Amazon
26:02 How to setup video format ad
28:25 Sponsored Brands Store Spotlight
30:20 Sponsored Brands Product Collection
32:14 Sponsored Display Campaign
34:26 Audience Views remarketing

Steven Pope
arrowsAmazon Advertising

Advertising Audit Services Includes:

A person showcasing a PPC audit card for marketing management and account management.
A screenshot of a Google Analytics dashboard showing a graph related to Amazon marketing management.

SKU Analysis

See exactly how many ad dollars go to each SKU. With our advertising audit, you’ll also get insight into how well an SKU is performing and whether or not it yields a successful ROI. With this information in your toolkit, you’ll be able to plan more accurately for your advertising strategies and optimize your campaigns.

Ad Spend Breakdown

To ensure ads aren’t being displayed for irrelevant searches, keyword targets need to be adjusted. We’ll shift the focus to what we call AAA relevant keywords: highly relevant keywords that impact your ranking efforts. Shifting our focus here will rein in ACOS that may otherwise be thrown away.
A screenshot of a screen showing a number of different items in the marketplace.

Eliminate Non-Performing Keywords

Any keywords that don’t bring in impressions, sales, or clicks should be paused. It’s the most effective way to cut down on your ad spending. We’ll inspect click-through rates as we perform advertising audit services, with a target CTR of over 1%. Any keyword with over our standard minimum 10 clicks and a CTR of below 1% and no sales won’t make the cut.

A screen shot of the seller central management page on Amazon.
dtc googleaioverview 1

We keep track of Google algorithm updates

Google AI Overview favors well-structured content. We tweak your SEO to stay aligned, so your website’s visibility doesn’t take a hit.

dtc googleaioverview 1

Why do Amazon brands need DTC services?

Watch this video and discover the power of a DTC channel to grow your business beyond Amazon, with more control over operations. 

0
    0
    Your Cart
    Your cart is emptyReturn to Shop

    Reach us at +1 470-623-1951 Monday to Friday, from 8:00am to 5:00pm EST.